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Add Context Entertainment

The success of magazines such as People, Us, and InStyle confirmed to everyone what every editor lives every day. People are interested in people, especially celebrities and their movies, music, and art.

The web has confirmed this with hard data. In 2002 the server logs at Yahoo! News revealed that the most active day of the year was after Halle Berry won the best actress Oscar. Number four was after the election. Number ten was the day after the Grammy Awards were presented. The top 100 terms on all search engines always includes pop music and movie stars along with sports heros.

Add Context Entertainment allows web publishers to exploit this phenomenon.

Why do Publishers use Add Context?

Use Add Context Entertainment for higher profits by leveraging your unique asset - your news and information.

Only Leapfire easily offers relevant information to articles from:

» News archives
» Web and site search
» E-commerce partners
» Movie and music databases
» AND, links into YOUR searchable inventory of ads.
 
  Police Clash at Rock Hall

(AP) The Police reunited for their first public performance in 18 years, celebrating their induction into the Rock and Roll Hall of Fame with classmates The Clash and others.

Sting, singer for The Police, joked about the ego problems that helped splinter the band. No Doubt singer Gwen Stefani countered "Sting is actually the humble one of the group" as she introduced The Police.

The Clash were saluted by two of the best-known rock guitarists today: The Edge of U2 and Tom Morello of Audioslave.

MORE ENTERTAINMENT INFO
THE CLASH
  Web   News   Archives
THE POLICE
  Web   News   Archives
GWEN STEFANI
  Web   News   Archives
AUDIOSLAVE
  Web   News   Archives
NO DOUBT
  Web   News   Archives

Deploy automatic sidebar boxes and contextual ads such as these with ease using Leapfire's Add Context.

More Entertainment Examples

»Best Movies of 2002

»Music Midtown 2003

»Police Clash at Rock Hall